Western Aircraft has appointed Alfredo Garcia as director of MRO sales and marketing, tasking a 30-plus-year aviation maintenance veteran with scaling the service provider's commercial pipeline. The company, a Greenwich AeroGroup unit, confirmed the move in an announcement that frames the hire around expansion rather than continuity.

Garcia arrives with a resume that spans the full arc of the maintenance business, from wrench to profit-and-loss. His mandate at Western Aircraft is narrow and quantifiable: scale up sales and expand the pipeline across the MRO operation.

What does Garcia bring to the role?

The new director's 30-plus years of experience cover three areas that MRO operators monetize unevenly: FAA Part 145 and Part 135 maintenance operations, regulatory compliance, and MRO sales. That combination matters in a market where certification muscle often outpaces commercial discipline.

His credentials sit on paper as well. Garcia holds an FAA airframe and powerplant certificate from Northrop University and a business certificate from the University of Phoenix.

He also carries committee work into the job. Garcia contributes to the National Business Aviation Association Maintenance Committee and chairs the Technical Committee of the Southern California Aviation Association, where he serves on the board of directors. Both roles signal a stated commitment to mechanic mentorship and workforce growth — a persistent constraint across the MRO sector.

Where did he build the record?

Garcia's previous posts read like a tour of the business aviation service landscape:

• Director of Sales and Business Development at ACI Jet
• Regional Manager at Duncan Aviation
• General Manager at West Coast Aircraft Maintenance
• Southwest Sales Manager and Return-to-Service Inspector at Cessna Aircraft Co.'s Citation Service Center
• Mechanic, Inspector and Customer Project Manager at Garrett Aviation

The West Coast Aircraft Maintenance posting deserves particular weight. There, Garcia served simultaneously as FAA accountable manager and sales manager, carrying full profit-and-loss responsibility while ensuring Part 145 and Part 135 compliance. In plain terms, he ran the shop and sold its output at the same time.

Why the hire matters for Western Aircraft

For a Greenwich AeroGroup company, the appointment signals where management sees growth: the commercial front end of the MRO business. Garcia's background pairs technical certification authority with a proven sales record across independent and OEM-aligned service networks.

Western Aircraft has not disclosed revenue targets or headcount plans tied to the appointment. The announcement defines success in directional terms — a larger pipeline, scaled sales — rather than in figures.

Garcia's first measurable test will be whether that pipeline materializes. His record suggests he knows the way; the market will decide the pace.